We learn the brand. We design the site. We ship it live.
SiteNinja is a two-person web design studio that gets to know your brand, designs a site that actually fits it, and ships a fast, polished website.
Why Your Business Needs a Website (Even If You’re Small)
⚡ First Impressions and Credibility
Studies show that 75% of consumers judge a business's credibility based entirely on its website design. Without one, you risk looking temporary or unprofessional. A clean, informative website instantly signals to potential clients that your business is legitimate, trustworthy, and established.
🔍 Capturing the 81% Who Research First
An overwhelming 81% of shoppers research a business online before making a purchase or visiting a physical location. If you do not have a website, you are completely invisible to this massive pool of customers. A website ensures your business shows up when people search for your services.
🗺️ Leveling the Playing Field
An overwhelming 81% of shoppers research a business online before making a purchase or visiting a physical location. If you do not have a website, you are completely invisible to this massive pool of customers. A website ensures your business shows up when people search for your services.
Discover
Phase 1: The Discovery Meeting
At SiteNinja, everything starts with a collaborative online discovery meeting designed to map out your digital goals. During this initial session, we dive deep into your brand identity, analyze your target audience, and pinpoint the exact functionality your business needs. It’s an informal but focused strategy session where we align on your visual preferences and technical requirements—ensuring your upcoming website is built with a rock-solid foundation from day one.
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Build
Phase 2: Design Concepts & Mockups
With a clear strategy in hand, we shift into the creative phase to bring your ideas to life. During this stage, we develop clean, interactive wireframes and visual mockups that establish the look, feel, and user flow of your new site. This gives you a tangible preview of the layout and navigation before any coding begins, allowing us to collaborate, refine the visual aesthetic, and perfect the user experience together.
Deliver
Phase 3: Final Design & Launch
Once the mockups are locked in, we move into full-scale development to turn those concepts into a high-performance, responsive website. We build out the final pages, integrate necessary functionality, and run rigorous quality checks across all devices and browsers. After a final review and your stamp of approval, we hit the launch button and officially ship your new digital presence to the world.
Our founding duo
A technologist who thinks like a designer and a strategist who thinks in systems. Different expertise, shared obsession.

Tracy
Co-founder & CTO
Designer with a sharp eye for professional polish and a genuine knack for client relationships. Keeps every project looking great and every client in the loop.
LinkedIn
Wayne
Co-founder & Backend Engineer
Makes sure the code works and stays working. Builds and maintains the back end so every site runs fast, stays secure, and never goes down.
LinkedInFrom a shared frustration to a new kind of firm
Lisa and Sarah kept running into the same problem — consultants who diagnosed but never built. In 2024 they decided to do it differently.
2026
AI-native from day one
Every engagement now starts with AI-assisted discovery. We cut diagnostic time in half and deliver prototypes in weeks, not months.
2025
First enterprise clients
Word spread. Two Fortune 500 companies brought us in to untangle cross-departmental workflows that had stalled for years.
2024
SiteNinja is founded
Lisa and Sarah leave their roles to build the consultancy they always wished existed. First client within three weeks — a logistics company bleeding money on manual processes.
2022
The frustration crystallizes
Both independently hit the same wall: brilliant consultants who delivered decks, not outcomes. They start talking about what "consulting that actually ships" would look like.
2018
Lisa and Sarah meet
A conference talk on developer experience sparks a conversation that never really ends. Different worlds — infrastructure and strategy — but the same conviction: build for users, not for org charts.
Simple, transparent pricing
No hourly billing, no scope creep surprises. You know what you're paying before we start.
Basic Website
One focused week. One specific problem. We go from discovery to a working prototype, delivered Friday.
- Lisa & Sarah, full week
- Working prototype delivered
- Full handover & documentation
Custom Engagement
Larger problems need more time. We scope custom engagements tailored to your organization — from two-week deep dives to quarter-long transformations.
- Scoped to your specific challenge
- Multi-week or multi-month timelines
- Cross-department discovery included
- Production-ready solutions, not reports
- On-site or remote — we adapt to you
- Full handover, documentation & training
Let's talk
Ready to upgrade your digital presence? Tell us what you need, and we'll tell you how we can make it happen — honestly and quickly